About Us
About My Bubble Bum: circus & festival wear, founded in Ireland
Made by a circus girl, for every dreamer chasing the stage.
My Bubble Bum is a circus and festival wear brand founded in Ireland in 2018 by circus performer Jessica Doolin, and the home of the Bubble Ruffle™. Leotards, unitards and two-piece sets in soft stretch cotton and stretch velvets developed just for us, made for aerialists, hoopers, pole artists, dancers, skaters and festival hearts.
Me and Renjie, the hands behind every ruffle.
I ran away to the circus. Then I couldn't find a thing to wear.
Hi, I'm Jess. Before any of this I was a hairdresser in Ireland, cutting up my own clothes on the side because nothing in the shops ever felt quite like me.
At 26 I swapped the salon for Beijing and trained in multi-hula hoop at an acrobatic school. Aerial hoop and silks crept in too. It was the hardest, happiest stretch of my life.
Every time I went looking for something to perform in, I found the same shiny, sequinned costumes. Gorgeous on someone. Not on me. So I started designing my own circus wear, and in 2018 My Bubble Bum was born. Our signature Bubble Ruffle™ came out of those first sketches, and it's still the thing people spot us by.
China wasn't a random pick, by the way. At 12 I had Chinese script hanging on my bedroom wall and a serious crush on qipao dresses. That love still turns up in our pieces, in every pankou knot and high collar.
Sending love, velvet and stripes,
Jess
Founder & creative director
Designed in Ireland, handmade in China's hometown of acrobats
Every My Bubble Bum piece starts as a sketch in Ireland, then gets cut and sewn by hand in Wuqiao, a small town where circus runs in families. Renjie, our head seamstress, turns my sketches into the real thing, one ruffle at a time. We work in small batches and make lots of pieces to order, so there's less waste and a lot more care in every seam.
Designed in Ireland
Every design starts in Ireland, dreamt up by a performer who knows how it feels upside down.
Ethically made in Wuqiao
Handmade in small batches by a small team of skilled tailors we know by name.
Female led
Founded by a woman and built by artists who understand life behind the curtain.
Hometown of acrobats
Your order helps keep local craft alive in the town that raised generations of performers.
For the ones who rush from work to training
You've got a day job and a dream that doesn't quite fit inside it. You train in the evenings, perform whenever you can, and you want something that feels polished and personal. Not mass-made. Definitely not another sequin.
That's who we design our leotards, unitards and two-piece sets for. Aerialists, hoopers, pole artists, dancers and skaters, pros and hobbyists, festival goers and the collectors who keep coming back. Not sure on fit? Our size guide walks you through it.
Look for the Bubble Ruffle™. It's our signature, created by Jess and exclusive to My Bubble Bum. Thicker and bouncier than a standard ruffle, you'll spot it from the back of the tent.
My Bubble Bum FAQs
Who founded My Bubble Bum?
My Bubble Bum was founded in 2018 by Jessica Doolin, a circus performer who specialises in multi-hula hoop and also trains in aerial hoop and silks. She started designing her own performance wear when she couldn't find anything colourful and playful enough to perform in.
Where is My Bubble Bum from?
My Bubble Bum was founded in Ireland in 2018 by Jessica Doolin and sells worldwide. Every piece is designed in Ireland and handmade in small batches.
What is the Bubble Ruffle™?
The Bubble Ruffle™ is My Bubble Bum's signature design, created by founder Jessica Doolin and exclusive to the brand. It's thicker and bouncier than a standard ruffle, cut cheeky and short, and comes in stretch cotton and stretch velvet.
Who are My Bubble Bum leotards for?
Aerialists, hula hoopers, pole artists, dancers, skaters and festival goers, both professional and recreational. People wear them for training, performances, photoshoots and events.
What fabrics does My Bubble Bum use?
Soft stretch cotton (95% cotton, 5% elastane) and stretch velvets (90% polyester, 10% spandex) developed just for My Bubble Bum, including foiled and gilded velvets. Wash cold and skip the tumble dryer to keep them looking their best. See our wash care guide.
Where can I buy My Bubble Bum?
Only on our website, mybubblebum.com, and we ship worldwide. Have a look at shipping and returns for delivery times.
Can I design my own leotard?
Yes. With Build-A-Bum™ you pick your own velvet and stripe colours for our Diamond Stripe Leotard or a two-piece set, then choose your size. Find out more about how custom orders work.
Real stories from the circus world
Bubble Bum Banter is our interview series with performers from every corner of circus. The rejections, the injuries, the wins and the people who pulled them up along the way. It's free to read, and it's our way of giving back to the community that started all of this.
Feel cute. Chase the dream.
Find your next favourite piece, or pick your own velvet and stripe colours with Build-A-Bum™.